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		<title>The Top Three Ways To Uncover More Qualified Leads for Sales</title>
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		<pubDate>Thu, 13 Jun 2013 09:27:59 +0000</pubDate>
		<dc:creator>Christa Tuttle</dc:creator>
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		<category><![CDATA[b2b marketing]]></category>
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		<category><![CDATA[lead generation]]></category>
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		<description><![CDATA[I recently had the opportunity to present at the RISE Conference here in Austin. Given the audience was filled with entrepreneurs in various stages of<a class="more" href="http://www.launch-marketing.com/rise-austin-2013-presentation/"> ...more</a>]]></description>
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		<title>3 Key Steps to Developing a Robust Collateral System</title>
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		<pubDate>Tue, 04 Jun 2013 19:26:26 +0000</pubDate>
		<dc:creator>Kathryn Drake</dc:creator>
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		<description><![CDATA[One of the latest catchphrases in the marketing world is “content is king.” This phrase highlights the growing popularity of content marketing. 91% of organizations<a class="more" href="http://www.launch-marketing.com/3-key-steps-to-developing-a-robust-collateral-system/"> ...more</a>]]></description>
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		<title>What Gary Vaynerchuk Thinks About Social Media and B2B</title>
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		<pubDate>Fri, 31 May 2013 19:47:53 +0000</pubDate>
		<dc:creator>Kathryn Drake</dc:creator>
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		<category><![CDATA[best practices]]></category>
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		<description><![CDATA[I recently had the opportunity to interview Gary Vaynerchuk as part of his “1 a Day Q&#38;A” initiative. As background, Gary is a best-selling author<a class="more" href="http://www.launch-marketing.com/what-gary-vaynerchuk-thinks-about-social-media-and-b2b/"> ...more</a>]]></description>
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		<title>Internal Marketing: Improving Your Company’s Culture (and Your Bottom Line)</title>
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		<pubDate>Thu, 23 May 2013 08:00:06 +0000</pubDate>
		<dc:creator>Kathryn Drake</dc:creator>
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		<category><![CDATA[b2b marketing]]></category>
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		<description><![CDATA[What is Internal Marketing? While the impact successful marketing can have on company revenue is well known, it is often overlooked as a method of<a class="more" href="http://www.launch-marketing.com/internal-marketing-improving-your-company%e2%80%99s-culture-and-your-bottom-line/"> ...more</a>]]></description>
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