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From the Blog
Three Tips for Implementing Voice Search Optimization into Your Content Marketing

“Alexa, tell me what trends will take over content marketing this year.” “Hey Siri, what should we focus on for our content marketing efforts this year?” “Google, tell me what the content marketing landscape looks like.” Many of us have asked Alexa, Siri, Google or any other voice assistant device to tell us the weather…

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Articles & Resources
How to Build a Digital Marketing Strategy that Supports the Buyer’s Journey

Digital has become a primary channel for consuming information, interacting with others and even attending work or school. In turn, research shows that more budget and concentration are now being applied to digital marketing. Digital marketing strategies need to support one’s buyer journey and align with organizational goals to be effective. Here, we outline digital…

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