Launch Marketing has conducted an annual NPS Survey every year since 2010
AUSTIN, Texas, March 22, 2019 – Launch Marketing, provider of turn-key marketing services for business-to-business (B2B) companies in Austin, recently unveiled the results of their annual client satisfaction survey. The survey measures everything from daily client interactions to quality of work and overall deliverables in order to ensure the company is continually providing exceptional client service.
Launch Marketing also gathered insights on how likely a client is to recommend the company to other businesses from a scale of 1-10, and the outcome is commonly known as a Net Promoter Score (NPS). In order to properly calculate a company’s Net Promoter Score, the percentage of those who responded with 9s and 10s, known as promoters, are subtracted from the percentage of respondents who replied with a rating of 0-6, known as detractors. The final number is a company’s positive or negative NPS.
This year, Launch Marketing earned a NPS of +75. As a frame of reference, top-performing global brands received the following scores in 2018: Netflix +64, PayPal +63, Amazon +56 and Google +53.
When asked what sets Launch Marketing apart, respondents recognized Launch’s aptitude for seamless assimilation with client teams, noting Launch’s “ability to jump in and understand the workflow.” One respondent stated, “I felt as though they were all truly a part of my own team, and [I] appreciated the extra mile they were always willing to go to ensure we were satisfied.”
“Our core values center around consistently delivering exceptional client experiences. The annual client survey not only serves as a benchmark, but as a goal we aim to beat in order to continually deliver a high standard of service and results,” said Christa Tuttle, CEO of Launch Marketing.
Additional key findings from the results included:
- Ratings of “Above Average” or “Excellent” in Professionalism and Reliability of Services from 100% of survey respondents
- Ratings of “Above Average” or “Excellent” for Quality and Professionalism of Final Deliverables from 100% of respondents
About Launch Marketing
Launch Marketing is a boutique business-to-business (B2B) marketing firm in Austin, Texas that provides turn-key services focused on generating leads and driving revenue. The team brings a breadth of senior-level expertise with a full-service approach to help clients maximize the impact of marketing for their business. Since 2001, they have helped countless clients successfully launch their company, dive into new markets, introduce new products and generate more qualified leads. For more information, visit www.launch-marketing.com.