AUSTIN, Texas, March 27, 2017 – Launch Marketing, provider of turn-key marketing services for business-to-business (B2B) companies in Austin, recently unveiled the results of their annual client satisfaction survey. The purpose of the survey it to ensure the company is continually providing the high quality of service Launch’s clients have come to expect.
Launch Marketing also gathered insights on how likely a client is to recommend the company to other businesses from a scale of 1-10, and the outcome is commonly known as a Net Promoter Score (NPS). In order to properly calculate a company’s Net Promoter Score, the percentage of those who responded with 9s and 10s, known as promoters, are subtracted from the percentage of respondents who replied with a rating of 0-6, known as detractors. The final number is a company’s positive or negative NPS.
This year, Launch Marketing announced they received a NPS of +75. As a frame of reference, top scoring global brands received the following NPS scores for 2016: Apple +72, Amazon +69 and Netflix +68.
“The annual client survey not only serves as a standard, but as a goal we aim to beat year over year. The team constantly strives to deliver higher levels of excellence in the service and results we deliver for our clients”, said Christa Tuttle, CEO of Launch Marketing.
Some additional key findings from the results included:
- Rated as “Above Average” or “Excellent” in Flexibility and Reliability from 100% of survey respondents
- 100% of survey respondents rated Launch as “Above Average” or “Excellent” in Content/Creativity
- All of the respondents rated Launch Marketing’s professionalism in ongoing interactions as “Above Average” or “Excellent”
About Launch Marketing
Launch Marketing is a boutique business-to-business (B2B) marketing firm in Austin, Texas that provides turn-key services focused on generating leads and driving revenue. The team brings a breadth of senior-level expertise with a full-service approach to help clients maximize the impact of marketing for their business. Since 2001, they have helped countless clients successfully launch their company, dive into new markets, introduce new products, and generate more qualified leads. For more information, visit www.launch-marketing.com.